Podcast – Season 2, Podcasts

008 Mike Ridinger – Building a Lifelong Studio Business in a Small Town – BLACKRAPID Podcast with Ron Henry

Mike Ridinger has been running a photography studio in Lewiston, Idaho for decades — in the same building his business has occupied for generations of clients.

In this conversation, Mike and Ron talk about starting in the film era of the 1980s, the transition to digital, and what it takes to build lasting relationships in a smaller market. Mike shares how his business has evolved from seniors and weddings into multi-generational clients who keep coming back for decades.

They also discuss teaching, the changes he’s seen in the wedding industry, the rise of female wedding photographers, street photography, and the simple joy of carrying a camera on motorcycle rides using a BLACKRAPID sling.

A grounded, real-world look at sustaining a photography business over the long haul.

Bio

Mike Ridinger has been a full time photographer for over 35 years and is based in Lewiston, Idaho. He has spoken at PPA Imaging, SYNC, After Dark, Light Pro Expo, and several state affiliates.

Mike (or Dinger as he is known) has a knack for teaching in a way that is easy to understand and is a popular instructor everywhere he goes. Mike has 2 sons, Keaton and Cade. He received his PPA Craftsman Degree in 2014.

Guest: Mike Ridinger
Host: Ron Henry of BLACKRAPID
Producer: Bry Cox of BryCox.com

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